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Live Campaign brings gay couple gay parents

The new 4G + Vivo Family Outreach campaign was launched last Thursday (26) and is too cute. The “Viva Tudo” series of commercials used the story of a child adopted by a gay couple to convey the message “Long live new families. And less the same plans. ”

The video, titled “Swimming”, shows a girl in a mode competition. In the crowd, two ‘coaches’ encourage her to beat the pool to secure the event.

However, at the end of the commercial, the girl passes by a man and a woman and runs to embrace the two who were with her from the beginning: her two parents.


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